For many Nigerians, insurance has always been that thing you know you should care about, but somehow never do, until disaster strikes. It has lived quietly on the margins of everyday life, treated as optional, distant or even unnecessary.
Yet when homes burn, cars are wrecked, or medical emergencies erupt, it is the absence of insurance that pushes families into crisis.
At the forefront of changing that perception is Niyi Onifade, CEO of Heirs Life Assurance, a member of Heirs Insurance Group, Nigeria’s fastest-growing insurance group. A seasoned Chartered Insurer with over three decades of experience in financial services, Onifade joined Heirs Insurance in 2015 as its pioneering CEO, helping build the company from the ground up.
In 2020, he became the first MD/CEO of Heirs Life Assurance, leading its successful launch and positioning the firm as a trailblazer in Nigeria’s insurance space through innovation and customer-focused solutions.
Today, he provides strategic leadership across the Heirs Insurance Group, driving synergy, transformation, and performance, all while championing the mission to democratise insurance across Africa.
